Jack Atkins

Financial Advisor

Helping investors pursue their goals and dreams has been a focus of Jack's for the last 42 years. He has joined the Alpha Wealth Management and Planning team to help bring his experience to the next generation of advisors, who share his belief that the client's interest will always come first.


Jack is a native of Santa Rosa, married to his soulmate Yvonne for 38 years, and settling on a vineyard property in Forestville to experience another lifelong passion, the growing of premium Russian River Valley pinot noir. Jack also enjoys traveling, golfing, and spending time with his three granddaughters, but as his clients know, he is always there to help them with their financial needs.


Jack has served on many boards over the years, including serving as Treasurer of the Santa Rosa Symphony during the early planning and fund raising for the Green Music Center at Sonoma State University. He has been a long-time supporter of Sutter VNA & Hospice and has personally raised over $100,000 as a participant in the Sonoma County Human Race.


  • 37 years as an independent financial advisor with previous Broker/Dealer
  • Bachelor of Science Degree in Accounting from Chico State University
  • MBA in Finance from Golden Gate University in San Francisco
  • United States Air Force service, achieving the rank of Captain

CA Insurance Lic # 0701139

Phone 707-578-4050